200 → 446
members in three months, with the booking funnel wired end to end.
Kilo Club · St Andrews
500+ UK businesses served
The growth system businesses use to get found first.
Positioning, paid distribution and AI infrastructure for gyms, studios and service businesses. Found in Google, Maps and AI search. Diary filled. Revenue held. Live in 30 days.
30-minute call · a clear game plan whether we work together or not
● UK gyms & studiosGoogle search
Someone near you searched "gym near me" this week.
gym near me
Will they find you, or the chain up the road?
● Case studies
Real gyms. Real numbers. Not projections.
Every figure below is from a live partnership, verified against the client's own reporting.
1% attrition
with 268 active clients. Retention infrastructure doing the holding.
White Cliffs CrossFit · Ben Stroud
Named first
by AI search, ahead of PureGym and Nuffield Health. One independent gym.
The Matriark · Glasgow
● Find. Fill. Hold.
You get found. Your diary fills. Revenue holds.
Three phases. One integrated system. Built around the market that exists now, not the one from three years ago.
01 · Find
Be the obvious local choice
- Positioning and market mapping: the gap nobody else is taking
- AI Visibility System: ranked in ChatGPT, Perplexity, Google AI and Maps
- Local SEO built city by city
02 · Fill
Enquiries that never go cold
- Paid distribution: Meta, Google and LinkedIn, engineered for buyers
- Speed-to-lead: AI response in under two minutes
- Missed-call text-back, booking funnel wired in end to end
03 · Hold
Revenue that compounds
- Member reactivation: AI-led outreach to lapsed leads in your CRM
- Nurture sequences running 24/7
- Revenue dashboards: cash collected, not vanity metrics
● AI Visibility System
Buyers don't open the Yellow Pages. They ask ChatGPT.
People ask AI for the best gym, physio or clinic near them, then book. We already made a single independent gym rank above the national chains. Being invisible here is the most expensive thing in your marketing.
See how the system works● Hear it from them
Results from real owners who built revenue that holds.
From 200 to 446 members · Kilo Club, St Andrews
1% attrition with 268 active clients · White Cliffs CrossFit
● How we work
3 beliefs that guide every engagement
01
We build alongside you
No deck-and-leave. The thinking and the doing, both, until the system is running inside your business.
02
You own everything
Your accounts, your CRM, your systems, from day one. No dependency, no lock-in.
03
Revenue is the only metric
Every decision made against one question: does this move cash collected? Not impressions. Not followers.
● The founder
From a council house to Consultancy of the Year.
No qualifications. No silver spoon. I grew up in a council house in Glasgow, sharing a room with my brother. No one in my family had ever owned a home.
After eight years of dead-end retail I was skint and in debt. The day the debt collectors knocked was the day I'd had enough. I saved every penny for a PT course, filled my diary, and became the most in-demand coach in Glasgow. Cheryl and I opened The Glasgow PT Gym and grew it past 100 high-paying members. It bought me the first house anyone in my family had ever owned. Seven years after that knock at the door, we had two homes and full freedom.
I built The MRR Agency because most of what this industry sells is robotic. Too much fluff, not enough depth. Now I help gym and business owners double retention, triple revenue, and design businesses that actually serve their life.
- Council house in Glasgow, sharing a room with my brother
- Debt collectors at the door
- The most in-demand coach in Glasgow
- The Glasgow PT Gym: 100+ high-paying members
- First in my family to own a home. Two homes in seven years
- The MRR Agency: Specialist Marketing Consultancy of the Year 25/26
● Local coverage
Gym marketing, city by city
Guides and live partnerships across the UK.
● FAQ
Straight answers
We install positioning, paid distribution and AI infrastructure for service businesses, live in 30 days. Three phases: Find (positioning), Fill (paid ads), Hold (AI systems running 24/7). The client owns the full stack. We have worked with 500+ UK businesses and installed AI infrastructure into 80+ of them.
Service businesses doing £50k+ per month with product-market fit but fragile growth. Most of our work sits in gyms and studios, with selected clients in real estate, coaching, professional services, agencies and trades.
30 days from kick-off to live. Positioning is locked in week one, paid distribution lights up by week two and the AI infrastructure layer is running across lead response, qualification, nurture and retention by day 30.
Yes. The Matriark in Giffnock, Glasgow now ranks above Nuffield Health and PureGym for local women's-gym searches after we installed the AI visibility layer.
Top end is 1% monthly attrition. White Cliffs CrossFit (Ben Stroud) runs 1% attrition with 268 active clients on the installed retention infrastructure.
Yes, when the offer and the operation can hold it. Kilo Club grew from 200 to 446 members in three months on the installed Find. Fill. Hold. system.
We run them. Creative, media buying, funnel architecture and tracking are built and managed by our team. You own the ad account, the assets and the data.
Bespoke AI voice agents and automations that handle lead response under 60 seconds, qualification, booking, nurture, retention triggers and outbound. Installed inside your stack, not a third-party platform you rent.
UK agency, based in the Greater Glasgow area. We work primarily with UK service businesses plus selected international clients across Dubai and Europe.
Book a 30-minute game plan call. It is a conversation, not a sales call, and you leave with a game plan either way.
● Game plan call
The market moved. See exactly where you stand.
30 minutes · you leave with a game plan either way